natural hair care
We strive to provide products that are as environmentally friendly as possible and are constantly looking for better solutions.
With simplicity as a guiding light, we have made it a matter of course to communicate clearly. We do this by communicating the function of each selected ingredient directly on the bottle. By having the laboratory and production team in Sweden, we have been able to have close and direct contact with the manufacturer and chemists throughout the development process.
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ingredients
Our hair products contain carefully selected active ingredients with color safe formulations. They are also vegan and comply with EU cosmetics regulations.
Read more about the ingredients under products.
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bottles and labels
Bottles and labels used to package our shampoo & conditioner are made by a family-owned company in Italy, using materials from renewable sources managed with ecologically sustainable methods and plastics optimized for immediate recycling.
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packaging & shipping
Our packaging is produced locally and is 100% carbon dioxide neutral. The packaging is made from cardboard produced from Scandinavian trees grown in FSC-certified forests. This means that the paper is produced in Scandinavian paper mills that use climate-friendly renewable energy. In every step of the process, CO2 emissions are minimized. The packaging is also recyclable.